FITT Highway Products, Inc. Announces Debt Mitigation in 2010 of nearly $1.9 Million

MISSION VIEJO, Calif. -- FITT Highway Products, Inc. (OTCBB: FHWY) (the “Company”) has mitigated nearly $1.9 million in debt during the calendar year 2010, including the settlement of two significant lawsuits and the conversion of certain of its convertible promissory notes.

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This document contains “forward-looking statements” related to future events. Forward-looking statements often address our expected future business and financial performance, and often contain words such as “expects,” “anticipates,” “intends,” plans,” “believes,” “seeks,” or “will.” Forward-looking statements by their nature address matters that are uncertain. Particular uncertainties which could adversely or positively affect our future results include: consumer tastes, availability of production, liquidity, general economic conditions, and the activities of competitors. These uncertainties may cause our actual future results to be materially different than those expressed in our forward-looking statements. We do not undertake to update our forward-looking statements.